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This web page had the following in the homepage, "Hewitt and Topham has been manufacturing quality precision cut gears since 1938." Our analyzers viewed that the web page stated " We have a vast range of standard and non-standard cutter pitches and pressure angles ready to use to cut gears from 2." The Website also said " Due to our range of machines and skilled workforce, we are one of the leading engineering firms, for both gear cutting and precision engineering, in the north, serving a wide range of industries, specialising in the following. Hewitt and Topham Limited,. 44 0 1254 679222 Fax ." The website's header had gears as the most important search term. It is followed by gear manufacturing, cut gears, and engineering which isn't as highly ranked as gears. The next words they uses is precision. spur gears was included and could not be understood by search crawlers.